GumGum

06 Sep

GumGum

Techcrunch today covered an image licensing platform called GumGum.?� I believe the concept of per-sensation licensing is absorbing enough, and it is agreeable someone has movement up with a (half) working distribution stand. While this strength not adapt everybody, its big to have the selection. What it desire create is a niche space where publishers or content users with definite needs can prosper. Representing example, if I desire to employ numerous randomly rotating images, licensing all of them at the same flat charge could make it prohibitly costly, but with GumGums fee structure it should costs me similar to showing a unmarried likeness again and again.

GumGum requires content user to embed images as Blaze, to qualify the organized whole to line their usage. It is not rigid to perceive implementation problems; two came to intelligence:?�

Users sole able to use images as published, without modification. This is hardly?�ever the case representing me.

Execution The 2 examples in the overhead TechCrunch articles are already not showing, probably due to the amount to of movement it is getting. As the company sole starts with 125k in funding, they will require more soon to retain up level of help.

There desire always be a location representing conventional players like, iStockPhoto,?� which I love. But I desire GumGum can create new economics of image (and other types of content) licensing, which Im certain innovative peoples can capitalize.